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Privacy policy

Privacy policy

Lemieux Bédard Communications takes measures to protect the personal information of visitors to our website. In this policy, “we,” “us,” and “our” refer to Lemieux Bédard Communications, the owner and administrator of www.lemieuxbedard.com. We may collect passive and/or active data about users who browse our website. We collect these data to optimize the user Web browsing experience. This policy details how we collect and use data.

Data collection

When you browse www.lemieuxbedard.com, two main categories of data are collected: passive (or “implicit”) user data, which are automatically collected without express user consent, and active (or “explicit”) user data, which require explicit user consent.

Passive user data

We use data analytics tools and third-party technologies such as Google Analytics to collect non-personal information related to the use of our website.

Active user data

Active user data refers to information you supply that allows us to identify you personally, such as your name, address, email address, country, or any other identifying detail.

No active data are collected unless you have explicitly provided your information by submitting a form on our site in which you specify whether or not you consent to the use of your personal data.

We will never share or divulge information about our website users. If you choose to provide personal information, we will only use your information to communicate with you.

Google Analytics

The passive user data we collect using Google Analytics cookies help us analyze how our website is used. The data generated by Google Analytics cookies are transmitted to Google, which only compiles statistical reports about activity on our website. These reports are used to analyze aggregate data related to the use of our website, allowing us to meet users’ needs and provide an optimal browsing experience.

If you wish to disable Google Analytics cookies, visit https://tools.google.com/dlpage/gaoptout.

Google Analytics demographics and interests reporting

Lemieux Bédard wants to provide our website users with relevant and helpful content. To help us tailor our Web content, we have access to Google Analytics demographics and interests reports. These reports allow us to retrieve passive data on user gender, age, and interests. Because passive user data are collected according to your Google ad preferences profile, they are not supplied in a format that identifies you personally.

What are cookies and how do we use them?

Cookies are small text files that certain websites create on users’ computers to enhance Web browsing. Among other functions, cookies gather information on users, enabling websites to recognize repeat visitors, recall preferences on websites users frequently visit, and help patients efficiently navigate websites.

You can deactivate cookies on your computer at any time. You can adjust your browser settings to prevent websites from saving and reading cookie data.

If you disable cookies, please know that our website may not function properly.

Website owner and administrator

Lemieux Bédard Communications, 2665, rue King Ouest, bureau 315, Sherbrooke, Québec, J1L 2G5, info@lemieuxbedard.com

All rights reserved

The images and information contained within this website are owned by Lemieux Bédard, its clients and its content suppliers, and are protected under the copyright and trademark laws of Canada and where required by applicable regulations. All text, photos, graphics, audio and video material appearing on this website shall not be published, broadcast, rewritten for broadcast or publication or redistributed directly or indirectly in any medium. Except as specifically permitted, any trademarks, tradenames or service marks appearing on this website may only be used with the permission of their respective owners.