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4 facets to the agency

Advertising | Strategy | Digital | Translation

Experts in health care communication

Medical and pharmaceutical expertise is our agency’s backbone. Whether we take on promotional, digital or linguistic projects, and whether they concern human or animal health, prescription and OTC medications, or medical devices, we always rely on our knowledge and experience to achieve successful results. At Lemieux Bédard, our chemistry with the pharmaceutical field is undeniable and our creativity is inimitable.

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Advertising

The world of marketing is all about perceptions and connections, so it’s important to carefully construct your identity, equip your representatives and seize opportunities to make your mark. Advertising offers an ideal platform to highlight your company’s personality and story…and it’s been our raison d’être for 25 years!

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Strategy

Lemieux Bédard puts its expertise to work for your brand: before strategically diagnosing your marketing needs, we identify your positioning, clarify your objectives and determine the most efficient ways for you to reach your goals. Once built, this solid foundation serves as a springboard for creativity – yours and ours. In addition, it empowers you to reinforce your game plan with punchy messages and calculated moves.

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Digital

Of all the available ways to communicate ideas, digital tools tend to be the ones synonymous with performance and ingenuity. Sites, microsites, applications, content management systems, online advertising, social media, search engine optimization… these digital tools are constantly being refined and redefined. Lemieux Bédard can work with you to imagine, and bring to life, digital communications channels that will attract all of your target audiences.

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Translation

We are experts in medical, pharmaceutical and clinical research translation. What does this mean? It means we find the right words for your message (according to the nature of the piece to be translated), in the language of your choice (French, English, Spanish, Punjabi… you name it!), and based on the specificities of the therapeutic field in question. We know that our medical translations must be perfect, as they communicate essential information to patients, health care professionals and other stakeholders in the pharmaceutical industry. We believe our work goes beyond translation – it is a linguistic operation that is always undertaken with quasi-surgical precision.

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